Search Engine Optimization

Eighty-two percent of shoppers say they consult their phones on purchases they're about to make in a store.   1. Smartphone shopping has created a new "front door to the store." That's the phrase the retail giant Target now uses after learning that three-fourths of its guests...

Increase online presence with search engine optimization Search Engine Optimization (SEO) is a powerful tool that should be used by all healthcare marketers to increase their web presence while aiming to reach potential buyers. Developing an SEO strategy is more important than ever. In fact, studies...