12 Mar User Experience Methodology
Discover + Define + Design + Develop + Optimize
Understanding your business is always the first priority. Who are your customers? Who’s using your application? Through analytics and testing, we discover the true users. What are the most popular keywords? What types of browsers do the users have? Where is the user located? Which features are they using the most? All this information helps us make better decisions about the changes we make to the interface and, ultimately, the user experience (UX).